How I fly

10 Aug 2018

How do you fly? One of our founder's Danny has traveled a lot for his past life in the corporate world and his ongoing life as an ultra athlete. He shares his personal tricks and routine for flying.

Urban Pollution

09 Apr 2018

Urban air quality has been deteriorating for some time but in recent years the pace to disaster has risen. Poor air quality is the difference between breathing comfortably and a simple flu turning into bronchitis or pneumonia. This is growing into a global crisis that's a heavily complicated geopolitical issue.

A New Look on Breathing.

28 Mar 2018

Taken for granted. Breathing is grossly undervalued and underappreciated in our lives. We do it automatically, no one thinks to breathe. But breathing is a unique biological function – because it’s voluntary and involuntary – that has profound effects on our lives in virtually every regard.

The Cold.

14 Mar 2018

The anxiety of knowing there’s about to be an onslaught of cold water directed at your naked, vulnerable body, is pretty intense. Whether you’re sleep-stepping into the shower fighting off slumber or getting home after a long day, let’s be real, hot showers > cold ones. Hot showers are easy.